2 min read
Mark Parent: May 6, 2016 4:23:42 PM EDT
Knowing that your website sucks is the first step toward remedying this particular problem. If you also know why it sucks, you can kick off a game plan to make it better and to create an effective digital marketing strategy.
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2 min read
Mark Parent: May 5, 2016 10:06:54 AM EDT
Stephan Vogel, Ogilvy & Mather Germany's chief creative officer, is quoted as saying: "Nothing is more efficient than creative advertising. Creative...
2 min read
Mark Parent: May 3, 2016 2:55:07 PM EDT
Online marketing has come of age. It's never been more precise, more analytical, or more exciting. However, that means many marketers are questioning...
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Mark Parent: April 28, 2016 1:30:00 PM EDT
Your website isn't just a digital business card. It's a powerful marketing tool -- if you harness its power and make it work for you. Websites are...
8 min read
Mark Parent: April 27, 2016 10:07:00 AM EDT
Katie Keith is Operations Director at UK WordPress web design firm Barn2 Media, where she helps businesses to get the most out of their website. We...
3 min read
Mark Parent: April 26, 2016 11:25:06 AM EDT
The human brain is an amazing organ. In 2014, a team of neuroscientists from MIT found that the human brain can process entire images seen by the eye...
3 min read
Mark Parent: April 25, 2016 10:58:51 AM EDT
Martha Spelman is a branding and marketing consultant who advises small- to medium-size companies on cost-effective, quick-response ways to increase...
2 min read
Mark Parent: April 23, 2016 12:00:00 PM EDT
Enterprise marketing is different than marketing for small and medium-sized businesses. When you have hundreds or thousands of employees and even...
2 min read
Mark Parent: April 22, 2016 9:00:00 AM EDT
Lorena Brockman is a blogger for JennsBlahBlahBlog.com and has notable know-how in blogging, sales, marketing, and has been deemed "Greatest Auntie...
2 min read
Mark Parent: April 21, 2016 9:50:37 AM EDT
Are the customers and leads on your company mailing list actually reading your emails? Email marketing is an essential part of any inbound marketing...
