2 min read
Mark Parent: August 22, 2016 2:20:31 PM EDT
App developers are eager to see what will happen with Apple's June 2016 announcement to offer paid search in its app store. This new ad platform will allow app developers to pay for ads to appear on top of search results in the Apple App Store. The...
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Mark Parent: August 19, 2016 11:30:23 AM EDT
If you have embraced digital marketing strategies for your business, you know how important website analytics are. Since your landing pages and...
3 min read
Mark Parent: August 16, 2016 11:24:43 AM EDT
Kids learn pretty quickly the art of good timing. Any 7-year-old can tell you that the time to ask Dad for a new toy is not the minute he walks in...
5 min read
Mark Parent: July 28, 2016 10:15:29 AM EDT
Sara Davis is the VP of Operations of Foxtail Marketing. When she isn't geeking out optimizing systems and processes, you can find her advocating for...
2 min read
Mark Parent: July 25, 2016 12:18:28 PM EDT
What is trust? Is it something you can measure? Is it something you can prove? Trust is the most important facet of any content marketing campaign....
3 min read
Mark Parent: July 15, 2016 12:16:28 PM EDT
Are you using paid search advertising to try to connect with new customers online? If so, there are a number of best practices to follow, as well as...
2 min read
Mark Parent: June 29, 2016 11:05:09 AM EDT
Sometimes, the status quo needs an update. Web design began with the internet itself, and while traditional design might prove effective for some...
2 min read
Mark Parent: June 24, 2016 2:00:18 PM EDT
Without a doubt, lead nurturing is a key to success for all businesses, especially small businesses. As a result, many business owners choose to...
2 min read
Mark Parent: June 21, 2016 1:56:12 PM EDT
When you know your business needs an updated website, you have a myriad of decisions to make. As Internet users increasingly turn to smartphones and...
2 min read
Mark Parent: June 17, 2016 11:58:08 AM EDT
Landing pages offer a time-tested way to funnel your prospects toward a sale. They're tightly focused, which eliminates distraction, and they help...
