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3 min read

Which social media outlets should I use for my marketing?!

You have embraced the inbound marketing philosophy and you are ready to craft some killer campaigns on social media. You take a deep breath and ... exhale, suddenly realizing that the world of social media marketing is somewhat confusing. The sheer...

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Image of woman sitting using numerous devices in conjunction with website design approaches.

2 min read

Website design: It's way more than design

It's true: Anyone can throw together a website. You don't even need any cash if you're willing to settle for a bargain-basement blog. However, a free...

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3 min read

Rev up your inbound marketing strategy: 4 inspiring TED Talks

It is hard to deny the power of a well-done TED Talk. The concept is simple. TED Talks tap into the creativity and innovative thinking of people with...

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3 min read

Speed up your website traffic by eliminating common roadblocks

If your website is to be the successful conversion vehicle you want it to be, there are two things that must happen: (1) Web visitors have to fall in...

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2 min read

What makes you think your website is so great?

One of the most critical mistakes that businesses make when it comes to their websites is designing for the business owner instead of the end user....

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2 min read

Make your website a WOW site

You want your website to not only impress visitors with its beauty and style, but also to serve as a marketing machine for your business. Turning a...

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3 min read

Build long-term loyalty with winning inbound techniques

According to an Adobe Digital Index report titled "The ROI from Marketing to Existing Customers," online retailers spend approximately 80 percent of...

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2 min read

3 Reasons to Follow Your Competition on Social Media

You know that you need to pay attention to conversations about your business on social media, but have you neglected the competition? Knowing how...

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2 min read

5 benefits of marketing automation for your business

One of the most challenging things about digital marketing is its sheer number of moving parts. Considering the myriad of tasks a digital marketer...

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2 min read

A website design without a plan is like a car without an engine

If you've ever visited a car show or motorsport event (and since we're from the Detroit area, we imagine everyone has), you might have seen the...

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