3 min read
Mark Parent: December 8, 2016 11:52:12 AM EST
For most B2B and B2C companies, social media marketing has become increasingly important in recent years. According to CMI's "B2B Content Marketing 2015 Benchmark, Budgets, and Trends-North America," a whopping 92 percent of B2B marketers are using...
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4 min read
Mark Parent: November 28, 2016 11:07:38 AM EST
Sarah Giffrow is the Creative Director and Benevolent Overlord of Upswept Creative, a small-but-fierce branding and web studio that builds strong,...
2 min read
Mark Parent: November 15, 2016 12:19:26 PM EST
The Celts are well-known for their intricate and decorative knot work. Though individual Celtic knots have a variety of meanings, their symbolism...
5 min read
Mark Parent: November 10, 2016 9:44:27 AM EST
Kevin McGrath has spent the past 10 years helping businesses of all shapes and sizes improve their online presence. As the CEO of Beacon, his goal is...
2 min read
Mark Parent: November 3, 2016 11:09:12 AM EDT
When you built your organization’s website, you expected it to attract customers and deliver results. Just like Kevin Costner’s Ray Kinsella in Field...
3 min read
Mark Parent: October 26, 2016 10:14:58 AM EDT
Mike Sayenko is the CEO of Sayenko Design, where he oversees the company's strategy, creative, and development. We had a chance to sit down with Mike...
1 min read
Mark Parent: October 24, 2016 1:02:17 PM EDT
BLOOMFIELD HILLS, MICHIGAN – Digital marketing agency Inbound 281 is bringing the best of HubSpot’s INBOUND 2016 conference to Metro Detroit. Inbound...
2 min read
Mark Parent: October 20, 2016 1:33:03 PM EDT
When you think of marketing automation, you might imagine a warehouse full of robots or a collection of algorithms that can click buttons and...
3 min read
Mark Parent: October 17, 2016 12:48:52 PM EDT
Kristina Pototska is the CMO at TriggMine, an email marketing automation service. We had a chance to sit down with Kristina to learn about email...
2 min read
Mark Parent: October 10, 2016 1:40:03 PM EDT
Think of inbound marketing as a river with a number of tributaries that contribute to the overall flow. Perhaps the most important tributary driving...
