2 min read
Mark Parent: April 13, 2016 9:14:45 AM EDT
Your customers are your most valuable asset. They are the source of your revenue and relevance. Keeping them engaged and valued is crucial. And one of the more effective of ways of doing that is via social media. Social media is a powerful way to...
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3 min read
Mark Parent: April 12, 2016 10:02:00 AM EDT
Peter Boyd is the founder of PaperStreet Web Design, which helps law firms improve their reputation one website at a time. He recently offered his...
4 min read
Mark Parent: April 6, 2016 12:53:31 PM EDT
"Where did everybody go?" If your organization is using traditional marketing and advertising methods, you may be asking yourself this question. With...
2 min read
Mark Parent: April 1, 2016 5:16:13 PM EDT
The rebranding effort reflects the company’s focus on digital marketing and website design services BLOOMFIELD HILLS, MICHIGAN – SugarBush, Inc., a...
4 min read
Mark Parent: March 31, 2016 1:16:00 PM EDT
Choosing an inbound marketing agency to partner with is a lot like picking out your family dog. Your new furry friend will be spending a lot of...
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Mark Parent: March 30, 2016 7:03:00 AM EDT
Nonprofit organizations (NPOs) are in a unique position to benefit from inbound marketing strategies. Often cash-strapped and understaffed, NPOs need...
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Mark Parent: March 28, 2016 12:12:20 PM EDT
Everyone loves to check the metrics on a piece of content and see sky-high traffic levels. But that shouldn’t be the end goal for your inbound and...
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Mark Parent: March 23, 2016 7:03:00 AM EDT
Susan Payton is the President of Egg Marketing & Communications, a content marketing & social media firm. She's written three business books, and...
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Mark Parent: March 18, 2016 7:03:00 AM EDT
Most businesses use landing pages for a good reason: They work. They serve a very specific purpose, which makes them highly actionable, and they...
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Mark Parent: March 16, 2016 7:03:00 AM EDT
In an ideal world, every exchange you have with customers and leads will yield a result in one form or another - an addition to your newsletter...
