2 min read
Mark Parent: January 30, 2016 12:00:00 PM EST
While content creation is an essential aspect of inbound marketing, it's not nearly as effective if you can't analyze its impact. The best inbound...
2 min read
Mark Parent: November 9, 2015 10:51:42 AM EST
According to James A. Martin of CIO, SEO (search engine optimization) and social media walk hand-in-hand and drive the majority of content marketing...
2 min read
Mark Parent: August 29, 2014 10:24:00 AM EDT
Innovating marketing experts know that Search Engine Optimization (SEO) and social media are both complex and deserving of attention (and action).
2 min read
Mark Parent: August 18, 2014 12:42:00 PM EDT
6 Steps to creating great blog content Now that you know the business value of blogging, it’s time to delve into the how. Are you wondering what...
2 min read
Mark Parent: August 12, 2014 12:40:00 PM EDT
8 ways to promote your blog There are thousands of blogs out there. If you are convinced that yours should stand out from the rest, you should do the...
1 min read
Mark Parent: August 5, 2014 12:39:00 PM EDT
Did you know that companies with a blog have 55% more website visitors? 71% of consumers say blogs affect their purchasing decisions, yet only 40% of...
1 min read
Mark Parent: July 31, 2014 12:37:00 PM EDT
It’s a fairly simple idea: the more visitors you can attract to your blog, the more chances those visitors will convert into qualified leads. But,...
9 min read
Mark Parent: July 2, 2014 2:28:00 PM EDT
We wanted to share these valuable statistics on Innovative Marketing Inbound tactics. While these stats are changing daily it's important to note the...
1 min read
Mark Parent: January 13, 2014 4:02:00 PM EST
Marketing consultants make a lot of their earnings redesigning their clients’ websites. In fact, according to a Hubspot 2013 Website Redesign Report,...
1 min read
Mark Parent: December 9, 2013 11:07:00 AM EST
In chapter 2 of his SugarBush President Mark Parent’s new eBook, “Unlock The ROI of Your Marketing With Analytics”, the inbound marketing expert...
