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Measurement & Analytics (3)

1 min read

Improving Landing Pages with Marketing Analytics

In chapter 1 of his new eBook, “Unlock The ROI of Your Marketing With Analytics”, inbound marketing expert and SugarBush Inc. President Mark Parent...

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1 min read

How To Improve Your Business Blog With Marketing Analytics

The performance of your blog hinges on your content – so use your blog’s marketing analytics to improve your content creation efforts! Start by...

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1 min read

How To Improve Your Social Media Engagement With Marketing Metrics

From Facebook “likes” to retweets, @replies, blog comments and embeds, there are many metrics to help you keep track of your social media reach – but...

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2 min read

How To Create Healthier Email Marketing Lists With Analytics

Inside the new eBook, “Unlock The ROI of Your Marketing With Analytics”, marketing expert and SugarBush President Mark Parent explains how marketing...

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2 min read

Social Media Marketing Company How-To: Plan Your Facebook Strategy

If you’re content marketing on Facebook but haven’t quite figured out how to effectively increase your fan base, or how to take those fans, turn them...

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2 min read

Marketing Education: Turn Post-Facebook Leads Into Customers

You have people in all stages of the marketing funnel going to your website and downloading offers, but how do you actually turn them into customers?...

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2 min read

Marketing Education Update: Facebook + Closed Loop Marketing

Now that you’ve perfected your marketing techniques, it’s all about making sure the leads you give to your sales team are turning into customers....

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2 min read

Turn Prospects Into Paying Customers Fast With Free New eBook

Facebook is about more than just having a large fan base. What are you or your marketing company really doing with them? Do they interact with you...

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2 min read

Reporting On Customer Acquisition Cost

In his latest Ebook download, “The 6 Marketing Metrics Your Boss Actually Cares About”, inbound marketing expert and SugarBush President Mark Parent...

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2 min read

Paying Back Customer Acquisition Cost – A Matter of Time

Inside the new Ebook, “The 6 Marketing Metrics Your Boss Actually Cares About”, SugarBush President and inbound marketing expert Mark Parent explains...

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