3 min read
Mark Parent: August 13, 2014 11:30:00 AM EDT
In this new multi channel marketing world, innovative marketing comes with its own set of challenges. Today’s customer is looking for connections and interactions that they can initiate or receive from just about anywhere – plus, they’re using the...
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2 min read
Mark Parent: August 12, 2014 12:40:00 PM EDT
8 ways to promote your blog There are thousands of blogs out there. If you are convinced that yours should stand out from the rest, you should do the...
2 min read
Mark Parent: August 11, 2014 11:30:00 AM EDT
First impressions are everything. They set the tone for how your customer relationship will (or won’t) unfold. Nowhere is this principle more true...
2 min read
Mark Parent: August 8, 2014 11:30:00 AM EDT
Research by Inc. Magazine found out something most of us in business already know: it costs up to 10x more to gain a new customer or client than it...
2 min read
Mark Parent: August 7, 2014 4:04:00 PM EDT
Need to boost your inbound marketing? Then you need to consider whether or not yours is an innovative marketing methodology. As marketers, we’re...
2 min read
Mark Parent: August 6, 2014 12:53:00 PM EDT
If email is a part of your innovative marketing strategy – and, it should be! – it is important to consistently be on the lookout for fresh new...
1 min read
Mark Parent: August 5, 2014 12:39:00 PM EDT
Did you know that companies with a blog have 55% more website visitors? 71% of consumers say blogs affect their purchasing decisions, yet only 40% of...
2 min read
Mark Parent: August 4, 2014 12:36:00 PM EDT
It seems these days, everyone is posting photos of their pets, selves and food – but as personal as Instagram and other photo sharing sites or social...
2 min read
Mark Parent: August 1, 2014 12:15:00 PM EDT
If you’ve launched a B2B mobile app, you’re already well on your way to creating a great multi-platform innovative marketing success story for your...
1 min read
Mark Parent: July 31, 2014 12:37:00 PM EDT
It’s a fairly simple idea: the more visitors you can attract to your blog, the more chances those visitors will convert into qualified leads. But,...
