Inbound Marketing Blog

2 min read

Mark Parent: September 7, 2017 5:14:00 PM EDT

How do you measure the success of your marketing campaigns? The answer may vary depending on the goals of your marketing department, your...

Inbound Marketing Measurement & Analytics Content Marketing Business Development & Growth

7 min read

Mark Parent: August 8, 2017 2:00:10 PM EDT

Modern marketing techniques are complex and sometimes difficult to understand, but they work. In most cases, the word "modern" translates to...

Inbound Marketing Planning & Strategy Content Marketing Sales Solutions Personas & Buyer Journey Business Development & Growth

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