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5 min read

The Lean Inbound Marketing Methodology

The Lean Inbound Marketing Methodology Explained Lean inbound marketing is an approach to sales, marketing, and customer service that combines the best of two worlds: inbound marketing lean marketing

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2 min read

The 4 characteristics of a well-designed responsive website

If you are like nearly 60 percent of global internet users, you probably access your favorite websites on your smartphone. Now imagine if you visited...

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4 min read

How Lean Sales and Marketing Eliminates the 8 Wastes of Lean

If you are a manufacturer, here’s a question: are your sales and marketing efforts as efficient as they could be? Chances are they’re not. Both teams...

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2 min read

Lean Sales and Marketing for Manufacturers

Studies show that up to 90% of all work done in a business office is waste. Locating files, looking up data, manually generating reports, retyping...

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2 min read

75% Reimbursement for International Trade Activities

Michigan manufacturing firms are eligible for grants to improve website, social media, digital advertising and more

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3 min read

The Untold Secret of Sales Prospecting... Until Now

My name is Stephen Michael. Like many of you reading this, I am in pursuit of excellence. I am an Inbound Sales Solutions Specialist with five years...

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2 min read

Michigan Manufacturers Given Access to Unique Opportunity for Growth

Inbound 281 teams up with the Michigan Manufacturing Technology Center to help manufacturing companies increase sales, enhance revenue and accelerate...

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2 min read

4 tips to optimize pay-per-click efforts to capture holiday sales

This year's holiday season is already in full swing, but you still have time to give your advertising efforts a boost and take advantage of...

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3 min read

The Top 10 Sales Closing Mistakes to Avoid

Ask a sales rep to name the most difficult part of their job, and many will say, “Closing.” Closing is hard. Getting a prospect to put their name on...

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3 min read

5 Ways Manufacturing Companies Can Grow RIGHT NOW with Inbound Marketing

If you are reading this article, it is because you work in manufacturing sales, marketing or leadership and want to learn how Inbound Marketing can...

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