4 min read
Mark Parent: May 10, 2021 3:58:36 PM EDT
If you are a manufacturer, here’s a question: are your sales and marketing efforts as efficient as they could be? Chances are they’re not. Both teams likely spend too much time on redundant, manual tasks, use disconnected systems and processes, and...
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2 min read
Mark Parent: April 13, 2021 9:34:53 AM EDT
Studies show that up to 90% of all work done in a business office is waste. Locating files, looking up data, manually generating reports, retyping...
2 min read
Mark Parent: March 22, 2021 2:30:00 PM EDT
Michigan manufacturing firms are eligible for grants to improve website, social media, digital advertising and more
3 min read
Stephen Michael: March 10, 2021 8:28:45 AM EST
My name is Stephen Michael. Like many of you reading this, I am in pursuit of excellence. I am an Inbound Sales Solutions Specialist with five years...
2 min read
Mark Parent: December 4, 2020 9:30:37 AM EST
Inbound 281 teams up with the Michigan Manufacturing Technology Center to help manufacturing companies increase sales, enhance revenue and accelerate...
2 min read
Mark Parent: November 17, 2020 6:42:00 AM EST
This year's holiday season is already in full swing, but you still have time to give your advertising efforts a boost and take advantage of...
3 min read
Mark Parent: August 20, 2020 10:00:00 AM EDT
Ask a sales rep to name the most difficult part of their job, and many will say, “Closing.” Closing is hard. Getting a prospect to put their name on...
3 min read
Mark Parent: August 14, 2020 7:30:00 AM EDT
If you are reading this article, it is because you work in manufacturing sales, marketing or leadership and want to learn how Inbound Marketing can...
2 min read
Mark Parent: August 6, 2020 2:04:34 PM EDT
Sales managers are uniquely important to the success of their companies. Sales managers have the potential to unlock big returns that impact a...
3 min read
Mark Parent: August 5, 2020 10:31:45 AM EDT
For years, companies have structured their business strategies around the linear sales funnel — and it worked. But recently, the funnel has begun to...
