Innovative marketing how-to: Measure blog performance
- Mark Parent
- 01-31-2017
- Lead Generation/Nurturing
5 TIPS TO MEASURE YOUR BLOG Measuring the results of your business blogging efforts can save you time and make you more money – a true win-win. Follow these five tips to ...
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The danger of not having an inbound marketing strategy
- Mark Parent
- 01-25-2017
- Inbound Marketing
Inbound marketing has become one of the most essential elements of running a business. With the technology available today, it is no longer viable to simply make a ...
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Can you handle the truth about your marketing data?
- Mark Parent
- 01-18-2017
- Measurement & Analytics
Daniel Keys Moran, American author and computer programmer, is quoted as saying: "You can have data without information, but you cannot have information without data." ...
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Building better links: Why it still matters
- Mark Parent
- 01-13-2017
- SEO
A long time ago in an internet far, far away, link building was a spammy activity. Fake guest blogging networks, sneaky 301 redirects, and links to pathetically ...
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Managing the moving parts: Social media marketing for sustainable ...
- Mark Parent
- 01-05-2017
- Social Media
According to Fortune magazine, a 30-second Super Bowl ad sells for around $5 million. Why? The answer is simple: 114.4 million people tune in to watch the Super Bowl. ...
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