2 min read
Mark Parent: January 5, 2017 2:19:14 PM EST
According to Fortune magazine, a 30-second Super Bowl ad sells for around $5 million. Why? The answer is simple: 114.4 million people tune in to watch the Super Bowl. Marketers know where those 114.4 million people will be, and what they will be...
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Mark Parent: December 30, 2016 11:59:55 AM EST
Search engine optimization (SEO) isn't dead -- in fact, it has a stronger heartbeat than most of the other strategies that your friendly neighborhood...
2 min read
Mark Parent: December 19, 2016 3:25:03 PM EST
Social media is a must-have tool for keeping up and communicating with customers. Never before has there been an opportunity for communication...
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Mark Parent: December 15, 2016 9:46:52 AM EST
Daniel White is the Founder and Lead Developer at 422 Studios, a Dallas web development company specializing in web-based software, SAAS, and search...
3 min read
Mark Parent: December 8, 2016 11:52:12 AM EST
For most B2B and B2C companies, social media marketing has become increasingly important in recent years. According to CMI's "B2B Content Marketing...
4 min read
Mark Parent: November 28, 2016 11:07:38 AM EST
Sarah Giffrow is the Creative Director and Benevolent Overlord of Upswept Creative, a small-but-fierce branding and web studio that builds strong,...
2 min read
Mark Parent: November 15, 2016 12:19:26 PM EST
The Celts are well-known for their intricate and decorative knot work. Though individual Celtic knots have a variety of meanings, their symbolism...
5 min read
Mark Parent: November 10, 2016 9:44:27 AM EST
Kevin McGrath has spent the past 10 years helping businesses of all shapes and sizes improve their online presence. As the CEO of Beacon, his goal is...
2 min read
Mark Parent: November 3, 2016 11:09:12 AM EDT
When you built your organization’s website, you expected it to attract customers and deliver results. Just like Kevin Costner’s Ray Kinsella in Field...
3 min read
Mark Parent: October 26, 2016 10:14:58 AM EDT
Mike Sayenko is the CEO of Sayenko Design, where he oversees the company's strategy, creative, and development. We had a chance to sit down with Mike...
