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2 min read

Driving sales through customer communication

One of the essential elements of running a business is interacting with customers. Unfortunately, many business owners miss out on sales because they cannot communicate with customers correctly. Few customers have the technical knowledge or...

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3 min read

4 ways to calculate the ROI of your inbound marketing strategy

You know that an inbound marketing strategy can prove effective for generating leads, converting customers, and improving customer retention. But how...

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2 min read

What chatbots can do for personalization and website design

Personalization and artificial intelligence have dominated conversations across multiple industries over the past few years. Businesses want to know...

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2 min read

Could your website design be hurting your search ranking?

When business owners, executives and marketers think of search engine optimization (SEO), they tend to focus on text-based issues like keywords and...

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1 min read

Innovative marketing how-to: Measure blog performance

5 TIPS TO MEASURE YOUR BLOG Measuring the results of your business blogging efforts can save you time and make you more money – a true win-win....

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Image of a danger sign. Without an inbound approach, your marketing strategy could prove dangerous for your brand.

2 min read

The danger of not having an inbound marketing strategy

Inbound marketing has become one of the most essential elements of running a business. With the technology available today, it is no longer viable to...

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3 min read

Can you handle the truth about your marketing data?

Daniel Keys Moran, American author and computer programmer, is quoted as saying: "You can have data without information, but you cannot have...

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2 min read

Building better links: Why it still matters

A long time ago in an internet far, far away, link building was a spammy activity. Fake guest blogging networks, sneaky 301 redirects, and links to...

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2 min read

Managing the moving parts: Social media marketing for sustainable growth

According to Fortune magazine, a 30-second Super Bowl ad sells for around $5 million. Why? The answer is simple: 114.4 million people tune in to...

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Image of two people using a map. Don't let customers get lost on your website due to broken links.

2 min read

Brilliant SEO tips & tricks that every awesome web design firm knows

Search engine optimization (SEO) isn't dead -- in fact, it has a stronger heartbeat than most of the other strategies that your friendly neighborhood...

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