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Digital Marketing for Manufacturers

4 min read

Digital Marketing for Manufacturers | What Strategies to Use

Manufacturers used to rely on trade shows, cold calls, and word-of-mouth to connect with buyers. But those tactics are quickly losing ground. Today’s...

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HTML vs Plain Text Email

5 min read

HTML vs Plain Text Email: When to Use Each for Better Results

Not all emails are created equal. Some are straightforward and text-only, while others are designed to stand out with images, colors, and clickable...

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Benefits of Setting Up an Email Sequence

4 min read

The Benefits of Setting Up an Email Sequence

In today’s crowded digital space, staying top of mind with prospects and customers requires more than just one-off emails. An email sequence is a...

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Multi Channel vs Omni Channel Marketing

4 min read

What is the Difference Between Multi Channel vs Omni Channel Marketing

Multi-channel and omni-channel may sound similar, but they reflect two distinct marketing approaches. Multi-channel uses several platforms, like...

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SMS vs Email Marketing

3 min read

SMS vs Email Marketing | Which to Use and When

Choosing the right digital marketing channel can make a real difference for your business. When comparing SMS vs email marketing, it’s about finding...

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Build a Paid Social Ad Strategy

3 min read

How to Build a Paid Social Ad Strategy That Works

Paid social ads can be a growth engine for any brand, but without a well-planned strategy, you risk wasting budget and missing real business goals....

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Optimizing Marketing Automation Workflows

4 min read

Why Optimizing Marketing Automation Workflows is Important

Smart workflows are the real difference-maker for marketing teams. Optimizing marketing automation workflows helps teams avoid wasted effort and...

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The Importance of B2B Social Media Marketing

4 min read

The Importance of B2B Social Media Marketing in a Digital Society

When your buyers spend more time online, having a strong social presence builds trust and keeps your brand top-of-mind. In today’s digital-driven...

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Advantages of Email Marketing Campaigns

3 min read

Here Are the Key Advantages of Email Marketing Campaigns

Email marketing remains one of the most powerful tools to have in your marketing strategy. Whether you’re building your brand, nurturing leads, or...

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Inbound Marketing Funnel

4 min read

What is the Inbound Marketing Funnel

The inbound marketing funnel breaks the process of inbound marketing into simple steps. It guides strangers into becoming loyal customers by sharing...

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