3 min read
Mark Parent: January 12, 2016 2:38:27 PM EST
In the years when brick-and-mortar companies dominated the consumer marketplace, savvy businesses learned quickly that curb appeal was what brought customers into their stores. Major attention and effort was put into the art of window dressing to...
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2 min read
Mark Parent: January 3, 2016 2:00:00 PM EST
You can rave all day about your spectacular products, your unparalleled customer service, and your unwavering technical support. At the end of the...
2 min read
Mark Parent: December 30, 2015 1:30:00 PM EST
Whether you take your own photographs, hire a photographer, order custom graphics, or use stock images, the right image can make or break your...
2 min read
Mark Parent: December 29, 2015 10:30:00 AM EST
There are certain codes by which all great websites abide. Whether you're just starting up or looking for a web-presence makeover, you'll want to...
2 min read
Mark Parent: December 28, 2015 10:30:00 AM EST
When it comes to browsing on mobile devices, there are two types of websites that can work well for this: a mobile optimized site and a responsive...
2 min read
Mark Parent: December 27, 2015 1:14:00 PM EST
Is it time for a new website? If you're on a budget, you may be tempted to use a builder site like GoDaddy or WordPress to get up and running without...
2 min read
Mark Parent: December 23, 2015 10:30:00 AM EST
There's a reason why myths abound in our culture: people feel compelled to find out what should scare them and how they can avoid those scary...
2 min read
Mark Parent: December 22, 2015 4:30:00 PM EST
Are you interested in hiring a web design firm? The good news is there is no shortage of options. The bad news is that not all website design firms...
2 min read
Mark Parent: December 21, 2015 1:30:00 PM EST
Content marketing is different from an inbound marketing strategy. The former simply means generating content. The latter encourages you to generate...
2 min read
Mark Parent: December 19, 2015 11:00:00 AM EST
Many businesses shy away from marketing automation because they believe it's too cold, impersonal, and unreliable for their purposes. However,...
