Improving Landing Pages with Marketing Analytics
- Mark Parent
- 11-27-2013
- Inbound Marketing
In chapter 1 of his new eBook, “Unlock The ROI of Your Marketing With Analytics”, inbound marketing expert and SugarBush Inc. President Mark Parent explains why you ...
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How To Improve Your Business Blog With Marketing Analytics
- Mark Parent
- 11-25-2013
- Measurement & Analytics
The performance of your blog hinges on your content – so use your blog’s marketing analytics to improve your content creation efforts! Start by exporting your blog ...
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How To Improve Your Social Media Engagement With Marketing Metrics
- Mark Parent
- 11-22-2013
- Measurement & Analytics
From Facebook “likes” to retweets, @replies, blog comments and embeds, there are many metrics to help you keep track of your social media reach – but do you really know ...
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How To Create Healthier Email Marketing Lists With Analytics
- Mark Parent
- 11-21-2013
- Measurement & Analytics
Inside the new eBook, “Unlock The ROI of Your Marketing With Analytics”, marketing expert and SugarBush President Mark Parent explains how marketing analytics can ...
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How To Improve Lead Nurturing With Marketing Analytics
- Mark Parent
- 11-20-2013
- Lead Generation/Nurturing
Is your unsubscribe rate less than 1%? Is your click-through rate high? If the answer to either of these questions is “no” or “I’m not sure”, you need to download and ...
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Social Media Marketing Company How-To: Plan Your Facebook Strategy
- Mark Parent
- 11-18-2013
- Lead Generation/Nurturing
If you’re content marketing on Facebook but haven’t quite figured out how to effectively increase your fan base, or how to take those fans, turn them into leads, and ...
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Marketing Education: Turn Post-Facebook Leads Into Customers
- Mark Parent
- 11-14-2013
- Lead Generation/Nurturing
You have people in all stages of the marketing funnel going to your website and downloading offers, but how do you actually turn them into customers? It’s all about ...
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Marketing Education Update: Facebook + Closed Loop Marketing
- Mark Parent
- 11-12-2013
- Lead Generation/Nurturing
Now that you’ve perfected your marketing techniques, it’s all about making sure the leads you give to your sales team are turning into customers. Aligning your ...
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Facebook Marketing Plan 2.0: What Workflows Can Do For You
- Mark Parent
- 11-08-2013
- Planning & Strategy
When it comes to perfecting your content marketing strategy, you need all of the tools at your disposal – especially when it comes time to turn leads into customers. ...
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Turn Prospects Into Paying Customers Fast With Free New eBook
- Mark Parent
- 11-07-2013
- Measurement & Analytics
Facebook is about more than just having a large fan base. What are you or your marketing company really doing with them? Do they interact with you and respond well to ...
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