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Mark Parent: October 14, 2013 6:22:00 PM EDT
“Reporting on your business impact doesn’t mean you should no longer pay attention to site traffic, social shares, and conversion rates. It simply means that when reporting your results to your executives, it’s crucial to convey your performance in...
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Mark Parent: October 1, 2013 10:21:00 AM EDT
Visualizing Closed-Loop Marketing To understand WHY closed-loop marketing works – and it does – you’ll first need a better understanding of HOW it...
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Mark Parent: September 30, 2013 10:21:00 AM EDT
Closed-loop marketing isn’t something that can be set up and left on auto-pilot, warns Mark Parent in the new Ebook. “An Introduction To Closed-Loop...
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Mark Parent: September 30, 2013 10:19:00 AM EDT
“Closed-loop marketing enables us to do better marketing.” In Chapter 3 of the new Ebook “An Introduction To Closed-Loop Marketing”, SugarBush...
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Mark Parent: September 18, 2013 12:36:00 PM EDT
In his latest Ebook download, “An Introduction To Closed-Loop Marketing”, Mark Parent reveals that a lot that even so-called industry experts at many...
3 min read
Mark Parent: May 28, 2013 3:13:00 PM EDT
How long does it take to see results from inbound marketing? What kind of results will I see? What exactly leads to those increases? If you've been...
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Mark Parent: March 19, 2013 5:06:00 PM EDT
Cross-channel marketing is challenging... Cross-channel marketing is challenging to strategize, time-consuming to implement and frustrating to...
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Mark Parent: March 18, 2013 5:50:00 PM EDT
If you’re up to here with words like channels, silos, and multi-touch, you’re not alone. The digital revolution has forever changed the way...
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Mark Parent: March 7, 2013 1:35:00 PM EST
Strategy and content are major factors in building a lead generation website. The remarkable content you provide, in the form of blogs, whitepapers...
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Mark Parent: February 20, 2013 10:29:00 AM EST
How do I grow my business? The eternal question is full of both new challenges and opportunities for marketers with the advent of the digital age....
