6 Signs You Should Hire Agency Marketing Services Pros – NOW

Whether it was out of desire or out of necessity, many businesses start out managing their agency marketing services entirely in-house. But, how do you know when it’s time to stop with the DIY and start hiring out?  

6 Signs You Should Hire A Marketing Agency – NOW

1) Sales are Sluggish

If you know there is a market for your product and service, and you’re confident that your customer service, sales team and pricing are all on point, this could be a telltale sign that marketing is what ails you. 

Call a few agency marketing services professionals and ask for a free consultation to start -- they’ll happily take a look at what you’re currently doing an offer up suggestions for how to improve. This should help shine a light on whether or not you current marketing scheme is a help or a hindrance – and it’ll probably reveal which marketing professionals you want to work with. 

2) You Don’t Have Time For Marketing

If you wear all of the hats, you’re probably only really giving the ones that help pay the bills that more immediate attention. Marketing takes time and it takes strategy, and that means it gets pushed to the wayside – because you don’t have the time to give. On the other hand, an agency marketing services provider lives and breathes the stuff – meaning that they’ll be able to take it away from you and give it top priority in one fell swoop.  

3) You Don’t Enjoy Marketing

If this is the case, it’s probably showing by way of lackluster blog posts, ho-hum emails and blah landing pages. And, you’re not going to get any buzz over a phoned-in social media post. Marketing agencies, conversely, are choc-full of people who just love all of this stuff. Passion for marketing translates as passion for your business – and the results will show. 

4) You Aren’t Skilled At Marketing

And why should you be? Your subject matter expertise is exactly what it should be – at running your business. Why is it that so many savvy business owners are so reluctant to admit their supposed failing at marketing? A marketing pro isn’t going to try and pretend they can do their client’s job. Hiring out for marketing services only stands to give you more time to do what you do best – and let’s face it, that isn’t marketing. 

5) Your Sales Team Is Crying “No Good Leads”

Let’s assume that your sales team is as hard-worked and skilled as they come. Instead of blaming them for not pounding the pavement, why not point the finger at your marketing? A professional marketing agency will learn about your sales process and integrate their marketing with your sales team. With the support and input of your sales team, they’ll refine and adjust your marketing based on real results.

6) You Don’t Know What Works (& Why)

If you suddenly experience an increase in website traffic, phone calls, or new leads, do you know where they’re coming from? If not, you’re likely wasting your time on ineffective marketing strategies and squandering potential opportunities for even greater success.

Or, let’s say your marketing results have been hit or miss. Did that lead you to believe inbound marketing doesn’t work for your business? Maybe it’s really a matter of your shot-in-the-dark approach.

Hiring an agency marketing services firm can help to connect how marketing efforts are contributing to your website traffic, leads and customers – allowing you to repeat fruitful efforts and toss out the ones that miss the mark.

Click here to consider a FREE Marketing Assessment