Expert Interview Series: Thoughts from inbound marketing expert Julia ...
- Mark Parent
- 09-30-2016
- Inbound Marketing
Julia Payne is an expert in tech growth through marketing and Founding Director of Incisive Edge, one of the leading inbound agencies in the UK.
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4 inbound marketing lessons from Pokémon Go
- Mark Parent
- 09-26-2016
- Inbound Marketing
There's one thing you can say about Pokémon Go: whether you love it or hate it - you can't ignore it. The location-based, augmented reality game is, quite literally, ...
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Expert Interview: National Institute for Social Media’s Jennifer Radke
- Mark Parent
- 09-23-2016
- Inbound Marketing
Jennifer Radke uses her expertise in professional education to bring a new passion to the National Institute for Social Media. Jennifer recently spoke with us about the ...
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Expert Interview Series: Josh Miles on branding and inbound marketing
- Mark Parent
- 09-19-2016
- Inbound Marketing
Josh Miles is a designer, author, speaker, and principal of Indianapolis-based national branding agency, MilesHerndon, where he leads brand strategy and business ...
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6 reasons your content marketing is heading for an 'F' this school ...
- Mark Parent
- 09-13-2016
- Content Marketing
School is now in session. Is your content marketing strategy making the grade? If lead generation, conversions, and click-through rates are down, you might be headed for ...
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3 ways to make your website stickier
- Mark Parent
- 09-09-2016
- Website Design/Development
Chances are, you haven’t really given much thought to the idea of making your website “stickier.” A “sticky” website provides visitors with the valuable content and ...
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Why websites die
- Mark Parent
- 09-07-2016
- Content Marketing
A dead website can't convert leads or attract prospective customers. However, if you don't know that you have dead weight on your hands, you can't step in to fix the ...
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What you can do with a growth-driven design website
- Mark Parent
- 09-06-2016
- Website Design/Development
What is the single most significant advantage of adopting a growth-driven design (GDD) approach for your website? The answer is easy: You can play with it. In other ...
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Marketing your small business: How to create compelling content
- Mark Parent
- 09-02-2016
- Inbound Marketing
Small-business owners have a critical need to attract potential customers to their websites, keep them engaged and get them to commit to a call-to-action. With so many ...
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