Nearly nine out of every 10 business-to-business customers search the internet before making a purchase. That means there’s a pretty good chance your clients are making their first point of contact with you via your website.
And if your website doesn’t load quickly enough, doesn’t look good on a smartphone, or doesn’t employ a user-friendly design, you may not see too many of your visitors become customers.
In compiling this report, we analyzed the websites of different industries across Metro Detroit to get an idea of the best practices being employed by the most successful organizations.
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All the best,
The Inbound 281 team